11.11
Originally released in 2018. 11.11 is a documentary film. directed by Cao Fei. At just 60 minutes, it's a tight, focused story.
Synopsis
The documentary recorded the work overload of the entire JD.com logistics sectors before and after the Double Eleven Shopping Day in China (the equivalence of the Black Friday). From goods being sorted at JD.com's gigantic sorting centre in the outskirts of Beijing and the Double Eleven national command centre at JD.com's headquarter, to the numerous delivery points spread across Beijing’s entire commercial and traditional districts, the mission and individual existence of the couriers working at online shopping terminals. All of the above sketch out the landscape of a consumption driven by powerful Internet economy (JD alone achieved 120 million rmb total sales on that single day). How will this situation lead us into a future social ecosystem?
Quick Facts
Director
Production Details
- Status
- Released
- Original Language
- ZH
Frequently Asked Questions
What is 11.11 about?
The documentary recorded the work overload of the entire JD.com logistics sectors before and after the Double Eleven Shopping Day in China (the equivalence of the Black Friday). From goods being so...
Who directed 11.11?
11.11 was directed by Cao Fei.
How long is 11.11?
11.11 has a runtime of 1 hours and 0 minutes (60 minutes total).
When was 11.11 released?
11.11 was released on May 8, 2018 in theaters.